Thought Leadership

Breakthrough Innovation from Doctors 2.0 and You
Magazine — Razorfish Healthware, DOCTORS 2.0 & YOU

How technologies, web 2.0 tools, Apps and Social Media are changing the relationship of medical doctors with patients, industry, payers, and other stakeholders....

2014 What Physicians Want! Survey
White paper — Publicis Touchpoint Solutions

This is the fourth edition of What Physicians Want!, a survey conducted by Publicis Touchpoint Solutions and Sermo...

MSL Group, PHC, RHW, SSH, in-sync E-book
E-Book — MSL GROUP, in-sync, Publicis Healthcare Consulting, Razorfish Healthware, and Saatchi & Saatchi Health

A team of healthcare experts at Publicis Groupe--MSL GROUP, in-sync, Publicis Healthcare Consulting, Razorfish Healthware, and Saatchi & Saatchi Health--presents a new jo...

SXSW Interactive Festival 2013 Report
SXSW Interactive Festival 2013 — Razorfish Healthware

At Razorfish Healthware, staying on the cutting edge of innovation is core to our mission as a company. SXSW is a yearly conference that features compelling presentations...

The Healthcare Marketer's Guide to Going Mobile
The m.Book 2012  — Digitas Health

2012 has been the long-awaited “Year of Mobile.” From QR codes on posters in doctors’ offices to packaging transformed by augmented reality to audio watermarks that conne...

The Phoenix Physician: Defining a Pathway Toward Leadership in Patient-Centered Care
The Journal of the American Osteopathic Association  — Donald S. Nelinson, SVP, Medical and Scientific Strategy, PHCG

The American College of Osteopathic Internists have developed the Phoenix Physician, a training program that will prepare primary care residents and practicing physicians...

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Media Contact
Rosemary Abendroth
SVP, Global Communications Director
Phone: +1.212.468.3438


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